Showing posts with label communication. Show all posts
Showing posts with label communication. Show all posts

Tuesday, June 12, 2012

The Twitter Algorithm



Research discovered a method to predict a tweet's popularity with 84% accuracy, allowing tweeters to maximize their content exposure pre-tweeting. The algorithm has 4 factors:
  • The news source of the article: i.e. brand reflects trustworthiness
  • The new category: Technology ranked 1st, Health 2nd, Fun Stuff 3rd (see full chart)
  • Objective language = Emotional language: surprisingly, emotional rhetoric doesn't affect popularity ... so STOP WITH THE CAPS LOCKS!!!
  • Mentioning celebrities, brands, etc

Wednesday, November 23, 2011

Ummmm




Why do we say words like "um"?

1) No reason: Father of modern day linguistics, Prof. Noam Chomsky believes such phrases are simply "errors in applying knowledge of language in actual performance."

2) For Control: One school, for example, believes the usage is deliberate - if anticipating a delay in speech, the speaker uses these signals to inform the listener we need a second to formulate our thoughts. Otherwise, the listener may feel the speaker is finished. They say "um" almost always sets up a long delay in speech, while "uh" signals a brief pause. Speakers also extend vowels of words if searching for the next word. They say such "disfluencies" make up 6-10% of spontaneous speech and all languages have these "disfluencies".

3) For Comprehension: Other research argues toddlers use disfluencies to focus on words that follow. As compared with a normal sentence, toddlers over 2 years of age tended to pay more attention when they heard a sentence with "um" or "uh". Researchers argue this is because 2 year olds understand that "uhs" often precede unknowns.

Friday, November 11, 2011

Hyena's Laugh When They're Serious




Research finds that hyenas laughter is used to send status cues to the group. Research also found that each hyena's laugh's voice establish a hyena's identity and age. Moreover, the dominant hyena's have a monotone laugh while subordinate hyenas are more erratic.

Too bad the calls didn't work with this lion.

Sunday, October 24, 2010

Amazing Ants




Research out of Italy demonstrates that ants talk to one another.

This BBC clip shows that to cross water, ants create bridges - out of themselves.